Eyecare is a Brazilian Health startup, founded by two doctors, it aims to make eye health treatments accessible and more effective for Brazilians from all social classes.

Why this project?

This projects covers all steps to launch a software company, from first Visual Identity, product all the way to first investment round.

My role:

Brand design, Visual design for the brand and product, and partially responsible for the overall visual patterns across product and brand.

Team:

Me, Willian, Welliton, Mateus and Henrique

01

Inspiration

Exploring visual territories

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02

Explorations

Designing the Identity

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03

Brand design

The brand

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04

Brand system

Making it a system

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05

Product design

The brand inside

the product

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06

sub-brand

Glauco, your Glaucoma treatment companion

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07

In Company

Making it a Company benefit

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07

Results

Partnerships,

Investments,

Clients

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R$ 13M in Investments

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Partnership with Zeiss

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Clients include:

Fedex, Nubank, Heineken, Yamaha, Pepsico, and more

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